As CEO, he was supposed to be running things, but at some point he became fixated on the stock price.
“Bob, we really need you for the strategy review,” one his executives said.
“Later,” said Bob, noticing a sharp uptick of 17 cents.
“We need you to sign off on the Van Camp’s deal,” said another.
“Tomorrow,” said Bob, looking worried as the stock slipped 49 cents.
This continued for months, and sales slowed like molasses.
Soon, Bob got canned. Now he counts inventory in a bean factory.